As one of the 63 languages, the Tamil service aims at telling the Indian audience of a real China through our programs. It’s CRI’s objective to introduce China to the world and to introduce the world to China. What is the vision of CRI for its Tamil service? Any radio station with the cooperation intention will be warmly welcomed to contact with us. For example, we could co-produce some programs about local features and that would make the broadcasting more interesting. So we wished we could extend our Tamil service by cooperating with some local radio stations in Tamil Nadu state. We work in Beijing and we do not have enough direct contact with the Tamil audience. In fact, it means a better service to the audience. Why did CRI decide to extend its services with other radio stations in TN? And we also lead the ranking of similar websites on the browsing number. From that we can tell that the Tamil audience likes our programs very much. We have a yearly average number of 500,000 letters from our listeners. In India, we have more than 30,000 members registered in CRI Tamil Audience Association of India. We have a great number of audience in Tamil Nadu (TN) state. How is the response among the Tamil audience? All programs are made and broadcast in Tamil by ourselves. So we specially made a website in Tamil based on the mobile platform, in order that the Tamil friends could have some easier experiences. We know that in India the communication network is good and it’s very popular navigating in the Internet by cell phone. It’s a video program, which tells you all about the life of the Tamil people in China. When browsing it, you will find that there’s even a special feature named ‘The Tamils in China’. Besides, we have established a news and programs website in Tamil language (). The programs are rich and colourful, including ‘International and National News’, ‘Learning Chinese’, ‘Chinese Culture’, ‘Travelling in China’, ‘Today’s Tibet’, ‘Science and Technology’ and other features. What kind of content do you air in Tamil?Īs a section of China Radio International (below mentioned as CRI), now the Tamil Radio has a 4-hour daily broadcasting to India. This year CRI Tamil Radio Service will complete 50 years. She tries to focus on the message to have a stronger bond between the two countries-India and China. In a conversation with, Kalaimagal gave an insight on the content and the future of the Tamil service. It provides an introduction on the history and culture of Beijing, Shanghai and Tibet. She heads a team of 18 Chinese and 2 Indian employees.Įarlier this year, her first book in Tamil titled China’s Travel Attractions was published. Soon after completing her undergraduate degree in Tamil at the Communications University of China, she joined CRI. She by and large has worked in providing news and stories of China in Tamilīeing a Chinese by origin, Zhao Jiang aka Kalaimagal has learnt Tamil from University of China - only school in Beijing that teaches Tamil. Leader of China Radio International (CRI) Tamil service, Kalaimagal, has offered more than 14 years of services.
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